The Puma Love Run looks like a fun one to run for some copulation. By Ogilvy, Melbourne.

London-based Aled Lewis (aka Fatheed) is a savvy, nerd-culture obsessed designer and illustrator and Threadless contributor. His Real Life Videogames work is amazing in its simplicity and yet incredibly frustrating – mainly because I didn’t think of it first. See more at his flickr page.

Via Nate Custard and Kevin Fuller.

Lovely stuff by Dpz São Paulo that forces people to face the issue of underprivileged children. Cognitive dissonance… now there‘s a selling strategy!

Saatchi & Saatchi Switzerland do well with the photoshop trickery, but misstep in this concept for Fenistil Gel, a product that relieves itching and burning. So this “Gel Genie” will soothe the burn one match at a time? You’re better off spitting on yourself.

Arresting aerial photography demonstrating the diversity and enormity of Mexico City and surrounding areas. See more here.