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Subaru Sexy Sumo AdYou’ll want to take a shower after seeing these hot, sexy new Subaru Forester ads featuring near-naked (aren’t they always near-naked?) sumo hunks.

Well-executed and fun, but I’m a bit disappointed in the sumo tie-in. Really? It’s because the car is Japanese? That’s it? No line about “heavy-duty performance” or some other one-liner?

Oh well. By DDB Canada.

Briefed by Dan on February 18th, 2011 - Categories: Advertising,Art Direction,Auto,Funny,Music,Video,Viral,WTF | - Comments (0)

Harley-Davidson AdThe latest ad for Harley-Davidson is nice, albeit a bit annoying in the audio department. The real news is it represents the first public effort by agency Victor & Spoils after Harley shockingly got fired by their previous agency, long-time partner Carmichael Lynch. And if you hadn’t heard, Victors & Spoils is an agency featuring some amazing talent (including top talent from Crispin Porter + Bogusky) that caused a tense wave in the industry because it works off of crowdsourcing principles. This ad was conceptualized by a “passionate amateur.”

Decent stuff. But it pales to classic Carmichael work. The one below, in particular, is still one of my favorite ads of all time.

Harley Davidson Peanuts Ad

Briefed by Dan on February 16th, 2011 - Categories: Advertising,Auto,Copywriting,Nontraditional,Video | - Comments (0)

Toyota Prius: Prius Goes PluralToyota works with Saatchi and Saatchi LA to promote the upcoming Prius models in this stop-motion spot. Yep, not model, but models. This plurality has introduced an interesting problem but potentially fun marketing challenge: Finding out what to call the plural version of the Prius. Prien? Prii? I say call it Priuses and be done with it, but again I’m not a very creative person nor do I have patience for such trivial things.

Via Motionographer.

Briefed by Dan on January 18th, 2011 - Categories: Advertising,Animation,Art Direction,Auto,Copywriting,Saatchi & Saatchi,Video | - Comments (0)

Unique use of print by DDB.

Audi Quattro ad mountain range featuring creased paper

Briefed by Dan on December 6th, 2010 - Categories: Art Direction,Auto,Awesome,Nontraditional,Print | - Comments (0)

Skoda VRs Mean Green commercialForged from swords, motorcycle tire peelouts, snake venom and eye lasers, it’s the new Skoda vRS, a vehicle that chafes at the conventional notion that being green means you can’t be mean.

Excellent work by Fallon London.

Briefed by Dan on November 2nd, 2010 - Categories: Advertising,Art Direction,Auto,Awesome,Funny,Green,Video | - Comments (1)

MINI Getaway Stockholm AppApps apps apps. It’s all anyone talks about these days. Truth of the matter is, 98.76% of them are utterly worthless. But this is one I would actually download. Like a virtual game of hot potato (only you want to be stuck with the potato), you must find and “capture” a MINI hidden in town. Once within 50 meters, you can capture it but anybody else within 50 meters of you can steal it. If you have it by the end of the promo, you win a real MINI Countryman. Awesome! I would find a 60 meter wide pond with sharks in it and take a boat dead center and drop anchor. By Jung von Matt Stockholm.

Briefed by Dan on October 27th, 2010 - Categories: Advertising,Auto,Awesome,Nontraditional,Technology | - Comments (0)

Volkswagen Jetta Moonlighting commercialSmile-inducing work for the new 2011 Volkswagen Jetta that combines a fun soundtrack, a likeable stooge and smart editing.

By Deutsch LA.

Briefed by Dan on October 8th, 2010 - Categories: Advertising,Art Direction,Auto,Funny,Soundtrack,Video | - Comments (0)

Renault Clio Traffic LightThe Cranberries’ “Zombie” has never been used to greater comedic effect.

Excellent work by Publicis Frankfurt.

Briefed by Dan on July 23rd, 2010 - Categories: Advertising,Auto,Awesome,Funny,Soundtrack,Video | - Comments (0)

diesel disconnect campaignFiat joins forces with Diesel to launch the limited edition Fiat 500. The campaign encourages folks to “disconnect” from their online social lives and experience social media behaviors out there in the real world. As evidenced by the sex and potty humor, this spinoff campaign fits right in with Diesel’s current Be Stupid campaign. Which is kind of stupid.

Sent by Kevin Fuller.

Like I always say, the only thing better than a DieHard battery ad is a DieHard battery ad with Gary Numan. Seriously, I say that all the time.

The new ad is the sequel to DieHard’s other successful “versus” videos, which I have included below. I am so effing cool!

Briefed by Dan on July 14th, 2010 - Categories: Advertising,Art Direction,Auto,Music,Video | - Comments (0)